Pricing Strategies – The Good, The Bad & The Ugly

Think you’ve got a solid pricing strategy? Curious if your prices should get a facelift next season? This session goes over the good, the bad, and the ugly pricing models commonly used in the business world, with a special focus on those approaches proven to increase profitability and long-term financial success for businesses in the outdoor adventure industry.

By the end of the session, you’ll not only understand big-picture economic trends, you’ll also know which pricing models are most profitable for your glamping & lodging outfit.

Every week, another operator opens down the road. The market is crowding fast, so how do you stand out to potential guests instead of getting overlooked? This session looks at both ways to succeed and the mistakes that could quietly sink your operations—giving you actionable ways to stand apart and capture bookings. Led by Will Beilharz, CEO and founder of Artistree, drawing on 14 years designing, developing, and operating outdoor hospitality locations that actually work. You’ll leave knowing what to avoid, what to build, and how to position your property so guests choose you first.

I've heard it, you've heard it, we've all heard it: AI is taking over. But what actually works for glamping businesses? Discover some practical ways glamping operators of all sizes use AI and automation to streamline their daily tasks, enhance guest experience, improve communication and most importantly, drive more direct bookings. All the while keeping the human touch that your guests have grown to know and love.