Conference Sessions
2. To Be Announced
Check back soon for more information.Check back soon for more information.Check back soon for more information.
1. Beyond the Data: What Will Still Work in Glamping in 2030, and What Won’t?
This session gives exclusive insights on the future of glamping invest…This session gives exclusive insights on the future of glamping investment, guest behavior, and business models in the USA. But the glamping industry is evolving rapidly, so it's essential to understand what’s really working now and will survive the …This session gives exclusive insights on the future of glamping investment, guest behavior, and business models in the USA. But the glamping industry is evolving rapidly, so it's essential to understand what’s really working now and will survive the next 5 years, and what’s likely to be left behind? This powerful session cuts through the noise and reveals the real story behind the data. Discover where the smart money is going, how guest expectati…This session gives exclusive insights on the future of glamping investment, guest behavior, and business models in the USA. But the glamping industry is evolving rapidly, so it's essential to understand what’s really working now and will survive the next 5 years, and what’s likely to be left behind? This powerful session cuts through the noise and reveals the real story behind the data. Discover where the smart money is going, how guest expectations are shifting post-2025, and which glamping business models are already showing signs of burnout. You’ll walk away with: Insight into long-term growth opportunities across the USA A clear picture of changing guest behaviors and must-have features A wake-up call on what to stop investing in, and what to double down on If you want to build or scale a glamping business that’s future-ready, financially sound and aligned with what guests truly want, this session is your roadmap. It will help you future-proof your vision, protect your profits, and stay ahead of the curve. Show MoreClick the title to see all detailsShow More
3. The Modern Hospitality Demand Engine: Build It Once. Fill It Forever.
Demonstrating smart scaling with techniques used by top glamping opera…Demonstrating smart scaling with techniques used by top glamping operators to engineer demand, increase ADR, reduce OTA dependency, and take back pricing power. What if you could engineer demand instead of always chasing it? In this advanced worksho…Demonstrating smart scaling with techniques used by top glamping operators to engineer demand, increase ADR, reduce OTA dependency, and take back pricing power. What if you could engineer demand instead of always chasing it? In this advanced workshop, Ben Wolff, hospitality developer, operator, marketer and founder of a growth agency serving $1M+ revenue properties, unveils the architecture behind a modern, content-driven demand system built for…Demonstrating smart scaling with techniques used by top glamping operators to engineer demand, increase ADR, reduce OTA dependency, and take back pricing power. What if you could engineer demand instead of always chasing it? In this advanced workshop, Ben Wolff, hospitality developer, operator, marketer and founder of a growth agency serving $1M+ revenue properties, unveils the architecture behind a modern, content-driven demand system built for serious operators. This is not surface-level marketing advice. It’s a strategic framework designed to increase revenue, strengthen ADR, and build long-term brand equity without over-reliance on OTAs. Drawing on deep operational experience across luxury outdoor hospitality brands, Ben will share a high-value perspective on the techniques used by high-performing properties to stay booked on their own terms. You’ll gain insight into: How to build a positioning strategy that commands pricing power Short-form storytelling that fuels demand Strategies that integrate seamlessly with revenue management When and how to use paid amplification strategically… not reactively Ben will also touch on how agritourism, farm hospitality and wellness are aligning with what the modern traveler wants now, and why these concepts are uniquely powerful for content-driven growth. If you are operating at scale, or planning to, and want to build a strong demand engine that gives you control over your bookings, brand and margins, this session with Ben will deliver serious value. Show MoreClick the title to see all detailsShow More
4. Where Glamping Meets Transformation: How Retreats and Wellness Are Reshaping Revenue
In this session, you will learn how to unlock premium guests, deeper i…In this session, you will learn how to unlock premium guests, deeper impact, and year-round demand with a purpose-led glamping model. Wellness isn’t a trend… it’s a business model with staying power and the key to repeat bookings. In this inspiring s…In this session, you will learn how to unlock premium guests, deeper impact, and year-round demand with a purpose-led glamping model. Wellness isn’t a trend… it’s a business model with staying power and the key to repeat bookings. In this inspiring session, Shannon Jamail (The Retreat Ranch) and Keva Niver (Boheme Retreats) reveal how their different business models combine glamping, transformational retreats, and wellness experiences to attract …In this session, you will learn how to unlock premium guests, deeper impact, and year-round demand with a purpose-led glamping model. Wellness isn’t a trend… it’s a business model with staying power and the key to repeat bookings. In this inspiring session, Shannon Jamail (The Retreat Ranch) and Keva Niver (Boheme Retreats) reveal how their different business models combine glamping, transformational retreats, and wellness experiences to attract high-value guests, fill the calendar year-round, and create businesses that feel as good as they perform. You’ll discover: Why experience-first hosting is the future of boutique outdoor hospitality How to structure retreats that drive both impact and income What it takes to build a brand that guests connect with on a deeper level If you’re ready to go beyond just bookings and start building a glamping business that changes lives… including your own… this session is for you. Show MoreClick the title to see all detailsShow More
5. Beyond the Bank: Creative Funding Strategies That Actually Work
Learn how today’s glamping operators are launching big projects withou…Learn how today’s glamping operators are launching big projects without just relying on traditional loans. Think you can only get a bank loan to bring your retreat vision to life? Think again. In this empowering session, Nick Purslow (Posh Outdoors) …Learn how today’s glamping operators are launching big projects without just relying on traditional loans. Think you can only get a bank loan to bring your retreat vision to life? Think again. In this empowering session, Nick Purslow (Posh Outdoors) and Leslie Martin (Lagom Retreat) share how they’ve raised capital and launched stunning boutique hospitality brands, without relying solely on the conventional financing route. You’ll discover: Ho…Learn how today’s glamping operators are launching big projects without just relying on traditional loans. Think you can only get a bank loan to bring your retreat vision to life? Think again. In this empowering session, Nick Purslow (Posh Outdoors) and Leslie Martin (Lagom Retreat) share how they’ve raised capital and launched stunning boutique hospitality brands, without relying solely on the conventional financing route. You’ll discover: How seller financing, crowdfunding and revenue-share deals really work The pros, cons and potential of partnership-led capital What to watch out for, and how to keep control of your creative vision Whether you’re just starting or scaling your next site, this will give you the insight (and courage) to explore alternative funding paths and move faster without sacrificing ownership or authenticity. So, if you want to learn more about smarter funding, faster launches and more freedom to do it your way, make sure you attend this session. Show MoreClick the title to see all detailsShow More
6. “Viral Stays Design” – How to Build a Project That Markets Itself
What happens when hospitality throws out the rulebook? In this jaw-dro…What happens when hospitality throws out the rulebook? In this jaw-dropping session, Travis Chambers, the visionary behind Outpost X, reveals how to design projects that don’t just look different... they spread. This is about building spaces so inten…What happens when hospitality throws out the rulebook? In this jaw-dropping session, Travis Chambers, the visionary behind Outpost X, reveals how to design projects that don’t just look different... they spread. This is about building spaces so intentionally, so experientially, and so visually magnetic that they eliminate the need for heavily paid marketing campaigns. You’ll learn how Outpost X is reimagining glamping through foam, micro-cement, …What happens when hospitality throws out the rulebook? In this jaw-dropping session, Travis Chambers, the visionary behind Outpost X, reveals how to design projects that don’t just look different... they spread. This is about building spaces so intentionally, so experientially, and so visually magnetic that they eliminate the need for heavily paid marketing campaigns. You’ll learn how Outpost X is reimagining glamping through foam, micro-cement, and radical innovation, while embedding virality into the architecture itself. This is architecture and layouts designed intentionally for virality, whilst also creating art installations and experiential elements that blend with hospitality. In this session Travis will also share his practical influencer strategy including: What size influencers to work with What to pay them What types drive bookings Experimental design can command attention and premium rates, and Outpost X is turning wild concepts into unforgettable, Instagram-viral guest experiences. So, if you're ready to ditch the cookie-cutter approach and craft spaces that spark wonder and generate their own demand, this is your masterclass. Dream bigger. Build the unimaginable. Welcome to the future! Show MoreClick the title to see all detailsShow More
7. Designing the Hospitality Unicorn: Building Destinations That Own a Category
The data suggests certain amenities drive higher ADR. Yet what if the …The data suggests certain amenities drive higher ADR. Yet what if the real differentiator isn’t features, but perception? Most founders try to build a brand inside an existing category: glamping, nature resort, wellness retreat or landscape hotel. Bu…The data suggests certain amenities drive higher ADR. Yet what if the real differentiator isn’t features, but perception? Most founders try to build a brand inside an existing category: glamping, nature resort, wellness retreat or landscape hotel. But the destinations that outperform their peers don’t compete inside categories. They create them. Janice Wilson, founder of Menizei—the retreat that pioneered the concept of Forest Cocooning™—explores…The data suggests certain amenities drive higher ADR. Yet what if the real differentiator isn’t features, but perception? Most founders try to build a brand inside an existing category: glamping, nature resort, wellness retreat or landscape hotel. But the destinations that outperform their peers don’t compete inside categories. They create them. Janice Wilson, founder of Menizei—the retreat that pioneered the concept of Forest Cocooning™—explores how category design transforms a destination from one option among many into a category of one. Drawing from her background engineering large-scale AI systems, Janice examines why over-reliance on industry data often traps founders in a cycle of amenity stacking and reactive design. Participants will gain an inside look at how a hospitality category is designed from the ground up. And why novelty fades, but category ownership endures. This session challenges one of the industry’s most common assumptions—that differentiation comes from features rather than perception. You’ll discover: Why over-reliance on industry data leads to a crisis of sameness What it really takes to command a premium ADR How category ownership translates into pricing power, media attention and long-term demand Why design is not a line-item cost but a strategic, long-term appreciating asset How to identify your “North Star” and build a destination around it The most successful destinations don’t compete for guests. They redefine what guests are looking for.Show MoreClick the title to see all detailsShow More
8. Profit Without the Price Tag: Low-Budget Strategies to Launch and Scale Your Glamping Business
In this practical, idea-packed session, discover how a small operator …In this practical, idea-packed session, discover how a small operator has launched and scaled by prioritizing ingenuity over investment, leveraging free resources, local assets, and creative positioning to generate buzz, bookings, and brand recogniti…In this practical, idea-packed session, discover how a small operator has launched and scaled by prioritizing ingenuity over investment, leveraging free resources, local assets, and creative positioning to generate buzz, bookings, and brand recognition from day one. This is about working smarter, not bigger, using creativity, resourcefulness, and free tools to build momentum without big capital. You’ll explore: How to turn natural surroundin…In this practical, idea-packed session, discover how a small operator has launched and scaled by prioritizing ingenuity over investment, leveraging free resources, local assets, and creative positioning to generate buzz, bookings, and brand recognition from day one. This is about working smarter, not bigger, using creativity, resourcefulness, and free tools to build momentum without big capital. You’ll explore: How to turn natural surroundings, from stargazing to woodland walks, into premium guest experiences Creative ways to use local partnerships and community assets to reduce start-up costs Free and low-cost marketing strategies that build visibility and early traction How to craft an irresistible offer without expensive infrastructure, and to make the best of local resources you might have previously ignored If you’re starting lean, pivoting carefully, or simply want to increase margins without increasing spend, this session will challenge the idea that growth requires huge capital. More imagination. Less spend. Real momentum. Show MoreClick the title to see all detailsShow More
