9:40 am – 10:25 am

Pricing Strategies – The Good, The Bad & The Ugly

Think you’ve got a solid pricing strategy? Curious if your prices should get a facelift next season? This session goes over the good, the bad and the ugly pricing models commonly used in the business world, with a special focus on those approaches proven to increase profitability and long-term financial success for businesses in the outdoor adventure industry.

By the end of the session, you’ll not only understand big-picture economic trends, you’ll also know which pricing models are most profitable for your glamping & lodging outfit.

Speaker: Zeb Smith, Owner of Zebulon LLC
Location: Windmill Room

12:00 pm – 12:45 pm

Key Differences between Ordinary and Exceptional Glamping Sites

Every week, another operator opens down the road. The market is crowding fast, so how do you stand out to potential guests instead of getting overlooked? This session looks at both ways to succeed and the mistakes that could quietly sink your operations—giving you actionable ways to stand apart and capture bookings. Led by Will Beilharz, CEO and founder of Artistree, drawing on 14 years designing, developing and operating outdoor hospitality locations that actually work. You’ll leave knowing what to avoid, what to build and how to position your property so guests choose you first.

Speaker: Will Beilharz, Founder of Artistree
Location: Windmill Room

2:10 pm – 2:55 pm

Work Smarter: AI and Automation That Actually Works for Glamping Businesses

I’ve heard it, you’ve heard it, we’ve all heard it: AI is taking over. But what actually works for glamping businesses? Discover some practical ways glamping operators of all sizes use AI and automation to streamline their daily tasks, enhance guest experience, improve communication and most importantly, drive more direct bookings. All the while keeping the human touch that your guests have grown to know and love.

Speaker: Nathan Mayfield, Product Architect of ResNexus
Location: Windmill Room

9:40 am – 10:25 am

Never Miss the Guest: How AI Helps Glamping Operators Capture Revenue, Support Lean Teams and Deliver Better Stays

Grounded in real-world case studies, the discussion will show how one owner-operated property generated 60% of its revenue through AI-assisted conversations and achieved 34% year-over-year growth, while another handled more than 5,000 guest interactions with 94% resolved without staff involvement. Panelists will also discuss multilingual service, upselling, emergency communication and how to balance automation with genuine hospitality.

Speakers: Angel Kelchev, Chief Business Officer at Dextr AI & Nathan Mayfield, President of Strategic Partnerships at ResNexus
Location: Windmill Room

12:00 pm – 12:45 pm

AI in Plain English: Walk Out Knowing What’s Real and What Isn’t

Everyone in glamping is being told they need AI. Very few have been told what it actually does for them on Monday morning.

This session cuts through the noise. We start with where guests find and book you today, and why that picture is less stable than it looks. We separate what AI genuinely does well right now from what is still years away, or simply marketing.

We look at where guest discovery is heading as AI-powered travel planning develops, and what that means for sites that want to stay in front of it rather than react to it later.

You will leave with a clear view of what is real, what is hype and a short list of things you can do this week without buying anything.

Speaker: Todd Sabo, Chief Growth Officer at Grevon
Location: Windmill Room

2:10 pm – 2:55 pm

The State of Glamping: Performance, Trends & Market Insights

Join Campspot for a data-driven look at the current state of the glamping industry as we compare glamping performance to other accommodation types across changing market conditions. We’ll explore evolving guest preferences, booking trends, ADR, RevPAS, guest spending and demographics, while sharing insights into the accommodation types and amenities that are performing well across today’s market.

Whether you’re considering adding glamping accommodations or simply looking to better understand this growing segment, you’ll leave with a clearer understanding of the trends and performance shaping today’s glamping market.

Speaker: Nic Gramstad, VP of Sales at Campspot
Location: Windmill Room

ALL DAY

Build Your Own Carabiner Toolkit

Speaker: Rachel Vigil, CEO/Founder of UpClose Marketing
Location: Booth #231

2:10 pm – 2:55 pm

What You Need to Know when Developing from Scratch or Buying an Existing Outdoor Hospitality Destination

As the largest Outdoor Hospitality Consultant in the United States and the only Consultant that actually owns my own RV Destination, I discuss the five (5) different RV Destination Types, The Guest of 2027 compared to the Guest of 2037, What Amenities you need and those you should NOT have and WHY.

Speaker: Ed O. Bridgman, EOB Consulting
Location: Booth #307

ALL DAY

Build Your Own Carabiner Toolkit

Speaker: Rachel Vigil, CEO/Founder of UpClose Marketing
Location: Booth #231