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VERSION:2.0
PRODID:-//Session Board//Session Board//EN
CALSCALE:GREGORIAN
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UID:138286-20260928T144000Z@www.glampingshow.us
DTSTAMP:20261023T215620Z
DTSTART:20260928T144000Z
DTEND:20260928T151500Z
SUMMARY:Marketing Essentials | The Narrative Advantage: What Separates Places People Book from Places People Talk About
DESCRIPTION:Some glamping properties get booked. Others get talked about. What separates them isn’t better marketing — it’s a stronger story\, and the discipline to let that story shape every operational decision from day one. The properties guests remember\, return to\, and recommend aren’t the ones with the loudest ads or the biggest social followings. They’re the ones with a story so tightly woven through the site\, the structures\, the guest experience\, and the brand that it becomes impossible to separate the property from the narrative it tells. This panel brings together operators\, designers\, and brand strategists who’ve built story-driven glamping properties from the ground up — sharing how narrative should shape decisions long before you build\, from land selection and unit type to the arrival ritual and the details guests photograph without being asked. You’ll leave understanding why the operators winning right now aren’t running better marketing — they’re running better stories.
LOCATION:Conference Hall
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